How to bring a Summit theme to life | Part 2

[Read part 1 from Chelsea first!] Once we had a theme picked, we were ready to start planning the layout of each floor of the Moscone Center. Arranging and rearranging where signage, booths, activations, and all the other elements would live was a challenge and we made adjustments throughout the process (up until 2 weeks

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How to bring a Summit theme to life | Part 1

Unsurprisingly, Red Hat Summit is a BIG deal here at Red Hat. It is our yearly event where passionate geeks around the world unite to learn about open source technology and how it is changing the very world we live in. It’s epic, it’s huge, and it’s a three-day conference that is planned from start

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Next Stop: Boston-Bos-Boston

It was the summer of 2008. I was a wide-eyed intern working on the Brand team helping produce video content for what would be my first Red Hat Summit. The video below was the promo piece we produced to announce the date and location of that year’s Summit, which was being held in Boston for

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Where to Draw the Line

Don’t let the title of this post fool you. This isn’t about setting boundaries. If anything, it’s about breaking through them. In this case, I’m talking about redefining the Creative Strategy + Design team’s illustration style—specifically, the way we handle our people illustrations. Collaborative hand-offs are nothing new to us. Last year, members of our

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You got this.

I’ve worked as a graphic designer for the last 7 years, and I have never once illustrated anything worth mentioning. My illustration skills past college consisted of drawing stick people or the occasional flower. So you can imagine my sheer terror when my manager approached me last December to tell me that I would be

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interface | Ely Urbanski

Printmaker Ely Urbanski’s recent VAE show, interface, closed in late February, but the end of the show was only the beginning. The creative process that led to the interface exhibit began with Urbanski collecting well-worn clothes (and the emotional stories that often go with them) from friends, family, and previous exhibition visitors. Urbanski used them

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Designing the open source way

Working at the first billion-dollar open source company has taught me that open is a better way to develop software. Why? Because in the technology industry, change is constant. Think about how rapidly technology has evolved over the years. Fifteen years ago, everyone was excited about satellite radio, and ten years ago people didn’t carry

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Everyone’s a strategist. So, what are the creative strategists doing?

A designer recently told me, “I don’t even know what you guys do all day.” She was talking about Creative Strategists. She was talking about me. Breathe, man. Assume good intent. You haven’t worked with this one yet. It’s only been a few months. Keep working, they’ll start to get it. Or maybe they won’t.

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Red Hat Community Posters

During the chaos leading up to Red Hat Summit, our design team had the amazing opportunity to create communities posters to display in the Community Central area at the event itself. It all started with a “Friday Inspo” email to our team that included a link to these beautiful posters. They were designed for NASA

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