Each year, Red Hat Summit provides a forum to discuss open source technology and exchange ideas freely, so it’s especially fitting that this year, the theme at Summit revolved around Ideas Worth Exploring. Our team developed a fresh visual identity for this theme, using planetary orbits to evoke the gravity that strong ideas naturally generate.
[Read part 1 from Chelsea first!] Once we had a theme picked, we were ready to start planning the layout of each floor of the Moscone Center. Arranging and rearranging where signage, booths, activations, and all the other elements would live was a challenge and we made adjustments throughout the process (up until 2 weeks
Unsurprisingly, Red Hat Summit is a BIG deal here at Red Hat. It is our yearly event where passionate geeks around the world unite to learn about open source technology and how it is changing the very world we live in. It’s epic, it’s huge, and it’s a three-day conference that is planned from start
It was the summer of 2008. I was a wide-eyed intern working on the Brand team helping produce video content for what would be my first Red Hat Summit. The video below was the promo piece we produced to announce the date and location of that year’s Summit, which was being held in Boston for
Don’t let the title of this post fool you. This isn’t about setting boundaries. If anything, it’s about breaking through them. In this case, I’m talking about redefining the Creative Strategy + Design team’s illustration style—specifically, the way we handle our people illustrations. Collaborative hand-offs are nothing new to us. Last year, members of our
I’ve worked as a graphic designer for the last 7 years, and I have never once illustrated anything worth mentioning. My illustration skills past college consisted of drawing stick people or the occasional flower. So you can imagine my sheer terror when my manager approached me last December to tell me that I would be
Printmaker Ely Urbanski’s recent VAE show, interface, closed in late February, but the end of the show was only the beginning. The creative process that led to the interface exhibit began with Urbanski collecting well-worn clothes (and the emotional stories that often go with them) from friends, family, and previous exhibition visitors. Urbanski used them
Working at the first billion-dollar open source company has taught me that open is a better way to develop software. Why? Because in the technology industry, change is constant. Think about how rapidly technology has evolved over the years. Fifteen years ago, everyone was excited about satellite radio, and ten years ago people didn’t carry
A designer recently told me, “I don’t even know what you guys do all day.” She was talking about Creative Strategists. She was talking about me. Breathe, man. Assume good intent. You haven’t worked with this one yet. It’s only been a few months. Keep working, they’ll start to get it. Or maybe they won’t.