Red Hat Summit is the premier open source technology event that showcases the latest and greatest in cloud computing, platform, virtualization, middleware, storage, and systems management technologies. This is Red Hat’s largest event of the year with over 5,000 attendees who have come from around the world to learn, network, and experience open source.
This year’s theme focused on electricity as a metaphor for the open source community and how information and ideas surge through the IT industry. This “current” is about tapping into the hum of excitement that courses just below the surface in the industry, out of sight but palpable. Tapping into and almost “feeling” the electric crackle and pop of the energy that surges through networks, through communities, and through the minds of the many contributors who make what we do possible. When customers, partners, peers, and people all plugged in to Summit, the synapses started firing and the possibilities popped.
The conference took place last June and the theme was well received. Take a look at how it came to life through signage, promotional materials, print materials, and experiential games.